b 2019

Online Marketing

URBÁNEK, Jiří

Basic information

Original name

Online Marketing

Name in Czech

Online Marketing

Name (in English)

Online Marketing

Authors

URBÁNEK, Jiří (203 Czech Republic, guarantor, belonging to the institution)

Edition

1. vyd. Brno, 1, 2019

Publisher

STING, spol. s.r.o.

Other information

Language

Czech

Type of outcome

Textbook

Field of Study

50204 Business and management

Country of publisher

Czech Republic

Confidentiality degree

is not subject to a state or trade secret

Organization unit

STING ACADEMY

ISBN

978-80-87482-65-0

Keywords in English

online marketing

Links

MSM6215648904, plan (intention).
Changed: 20/7/2020 09:20, Ing. Jiří Urbánek, Ph.D.

Abstract

ORIG EN

V originále

Online marketing - Studijní text pro distanční vzdělávání. Popisuje základní problematiku marketingu v online prostředí a jeho aplikaci v praxi.

In English

Online marketing - Study text for distance education. Describes the basic issues of marketing in the online environment and its application in practice.