Social Responsibility to Symbols of Public Institutions.
Example of Identity Management in Czech Republic

D 2021

Social Responsibility to Symbols of Public Institutions. Example of Identity Management in Czech Republic

NESIBA, Jiří

Basic information

Original name

Social Responsibility to Symbols of Public Institutions. Example of Identity Management in Czech Republic

Authors

NESIBA, Jiří (203 Czech Republic, guarantor, belonging to the institution)

Edition

Praha, European Forum of Enterpreneurship 2021. Proceedings of the 14th International Scientific Conference, p. 26-41, 16 pp. 2021

Publisher

NEWTON College

Other information

Language

English

Type of outcome

Proceedings paper

Field of Study

50902 Social sciences, interdisciplinary

Country of publisher

Czech Republic

Confidentiality degree

is not subject to a state or trade secret

Publication form

electronic version available online

References:

URL

Organization unit

NEWTON University

ISBN

978-80-907435-7-1

Keywords in English

Functional identity; identity management; public symbols; trademark

Abstract

V originále

Author examines symbols of public institutions in the Czech Republic. Using qualitative methods, it is analyzed the current situation of official symbols in state, regional, municipal and established public benefit organizations. Public symbols are based on historical contexts and shape the identity of the inhabitants and the relationship to the bearer of the symbol. Responsible work with public symbols forms management framework of organizations that shapes social responsiblity. Author applies this social responsibility to the connectivity of identity management. The article deals with the functional identity of the symbols, their function, as well as the Czech legal framework enabling protection through trademarks. Based on the information from the research, author suggests a specific way to strengthen responsibility for public symbols. It proposes the creation of a Database of Symbols of Czech Public Institutions, where not only coat of arms, flags, but also brands will be represented. This will make public administration more efficient in this area and increase social responsibility

Citovat

NESIBA, Jiří. Social Responsibility to Symbols of Public Institutions. Example of Identity Management in Czech Republic. Online. In European Forum of Enterpreneurship 2021. Proceedings of the 14th International Scientific Conference. Praha: NEWTON College, 2021, p. 26-41. ISBN 978-80-907435-7-1.

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   author = {Nesiba, Jiří},
   address = {Praha},
   booktitle = {European Forum of Enterpreneurship 2021. Proceedings of the 14th International Scientific Conference},
   keywords = {Functional identity; identity management; public symbols; trademark},
   howpublished = {elektronická verze "online"},
   language = {eng},
   location = {Praha},
   isbn = {978-80-907435-7-1},
   pages = {26-41},
   publisher = {NEWTON College},
   title = {Social Responsibility to Symbols of Public Institutions. Example of Identity Management in Czech Republic},
   url = {https://4ab039238f.clvaw-cdnwnd.com/86dee696f396962ce1759356ee8577e1/200000165-3db9f3dba2/2021%20-%20XIV.%20ro%C4%8Dn%C3%ADk.pdf?ph=4ab039238f},
   year = {2021}
}

TY  - CONF
ID  - 476520
AU  - Nesiba, Jiří
PY  - 2021
TI  - Social Responsibility to Symbols of Public Institutions. Example of Identity Management in Czech Republic
PB  - NEWTON College
CY  - Praha
SN  - 9788090743571
KW  - Functional identity
KW  - identity management
KW  - public symbols
KW  - trademark
UR  - https://4ab039238f.clvaw-cdnwnd.com/86dee696f396962ce1759356ee8577e1/200000165-3db9f3dba2/2021%20-%20XIV.%20ro%C4%8Dn%C3%ADk.pdf?ph=4ab039238f
N2  - Author examines symbols of public institutions in the Czech Republic. Using qualitative methods, it is analyzed the current situation of official symbols in state, regional, municipal and established public benefit organizations. Public symbols are based on historical contexts and shape the identity of the inhabitants and the relationship to the bearer of the symbol. Responsible work with public symbols forms management framework of organizations that shapes social responsiblity. Author applies this social responsibility to the connectivity of identity management. The article deals with the functional identity of the symbols, their function, as well as the Czech legal framework enabling protection through trademarks. Based on the information from the research, author suggests a specific way to strengthen responsibility for public symbols. It proposes the creation of a Database of Symbols of Czech Public Institutions, where not only coat of arms, flags, but also brands will be represented. This will make public administration more efficient in this area and increase social responsibility
ER  -

NESIBA, Jiří. Social Responsibility to Symbols of Public Institutions. Example of Identity Management in Czech Republic. Online. In \textit{European Forum of Enterpreneurship 2021. Proceedings of the 14th International Scientific Conference}. Praha: NEWTON College, 2021, p.~26-41. ISBN~978-80-907435-7-1.

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