Theses on a related topic (having the same keywords):
swot analyza, e-shop, podnikatelsky zamer, swot analysis, business planKeywords ordered alphabetically | Keywords ordered by occurrence rate
1001.
Navrátil, Jan
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Podnikatelský plán na výstavbu nebo rekonstrukci a následný pronájem bytového domu | Theses on a related topic
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Podnikatelský plán na výstavbu nebo rekonstrukci a následný pronájem bytového domu | Theses on a related topic
1002.
Němcová, Lenka maiden name: Semrádová
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Přínos systému CRM v marketingovém řízení podniku | Theses on a related topic
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Přínos systému CRM v marketingovém řízení podniku | Theses on a related topic
1003.
Němcová, Tereza
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Řízení vztahu se zákazníky akciové společnosti BAHAL ČR | Theses on a related topic
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Řízení vztahu se zákazníky akciové společnosti BAHAL ČR | Theses on a related topic
1004.
Němec, Filip
Faculty: STING ACADEMY
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Přínos systému CRM v marketingovém řízení podniku | Theses on a related topic
Faculty: STING ACADEMY
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Přínos systému CRM v marketingovém řízení podniku | Theses on a related topic
1005.
Němec, Tomáš
Faculty: NEWTON University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
Faculty: NEWTON University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
1006.
Nevoránková, Michaela
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Strategie rozvoje malého podniku | Theses on a related topic
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Strategie rozvoje malého podniku | Theses on a related topic
1007.
Nguyen, Anh Tung
Faculty: NEWTON University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Mediální plán pro nově spuštěný e-shop | Theses on a related topic
Faculty: NEWTON University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Mediální plán pro nově spuštěný e-shop | Theses on a related topic
1008.
Nguyen, David
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Tvorba konceptu frančízy pro existující podnik | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Tvorba konceptu frančízy pro existující podnik | Theses on a related topic
1009.
Nguyen, Duy Cuong
Faculty: NEWTON University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Podnikatelsky záměr - založení podniku se zdravou stravou „GymLunch“ | Theses on a related topic
Faculty: NEWTON University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Podnikatelsky záměr - založení podniku se zdravou stravou „GymLunch“ | Theses on a related topic
1010.
Nguyen, Hai Long
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
1011.
Nguyen, Hoang Hai
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Human Resource Management
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Human Resource Management
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
1012.
Nguyen, Hong Ngoc
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský záměr | Theses on a related topic
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský záměr | Theses on a related topic
1013.
NGUYEN, Thu Phuong
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán pro otevření nehtového salonu | Theses on a related topic
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán pro otevření nehtového salonu | Theses on a related topic
1014.
NGUYEN, Tra My
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podnikatelský plán nehtového salónu | Theses on a related topic
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podnikatelský plán nehtového salónu | Theses on a related topic
1015.
Nguyen, Viet Linh
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Projektové řízení ve firmě Eusoft s.r.o. | Theses on a related topic
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Projektové řízení ve firmě Eusoft s.r.o. | Theses on a related topic
1016.
NGUYENOVÁ, Hai Anh
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán na založení internetového obchodu s oblečením | Theses on a related topic
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán na založení internetového obchodu s oblečením | Theses on a related topic
1017.
Nguyenová, Khanh Linh
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán na otevření jóga studia | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán na otevření jóga studia | Theses on a related topic
1018.
Nguyenová, Mai
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský záměr | Theses on a related topic
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský záměr | Theses on a related topic
1019.
Novák, Jiří
Faculty: Col. Hum.
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Management / Human Resource Management, International Management
Faculty: Col. Hum.
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Management / Human Resource Management, International Management
1020.
Nováková, Lenka
Faculty: Col. Hum.
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Management / Human Resource Management
Faculty: Col. Hum.
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Management / Human Resource Management
1021.
Nováková, Nikola
Faculty: STING ACADEMY
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and management of small and medium-sized enterprises (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Podnikatelský plán MSP | Theses on a related topic
Faculty: STING ACADEMY
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and management of small and medium-sized enterprises (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Podnikatelský plán MSP | Theses on a related topic
1022.
Nováková, Tina
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Založení společnosti na sestavení personalizované ranní rutiny | Theses on a related topic
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Založení společnosti na sestavení personalizované ranní rutiny | Theses on a related topic
1023.
Novotná, Lenka
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelské plánování | Theses on a related topic
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelské plánování | Theses on a related topic
1024.
Novotná, Lucie
Faculty: STING ACADEMY
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Podpora malého a středního podnikání prostřednictvím strukturálních fondů EU | Theses on a related topic
Faculty: STING ACADEMY
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Podpora malého a středního podnikání prostřednictvím strukturálních fondů EU | Theses on a related topic
1025.
Novotný, Jakub
Faculty: NEWTON University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Global Business and Management
Bachelor's thesis defence: Business plan of ski resort search engine | Theses on a related topic
Faculty: NEWTON University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Global Business and Management
Bachelor's thesis defence: Business plan of ski resort search engine | Theses on a related topic
1026.
Novotný, Ondřej
Faculty: STING ACADEMY
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Bachelor's thesis defence: Rozbor efektivnosti podnikatelského záměru | Theses on a related topic
Faculty: STING ACADEMY
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Bachelor's thesis defence: Rozbor efektivnosti podnikatelského záměru | Theses on a related topic
1027.
Nýčová, Jana
Faculty: STING ACADEMY
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Bachelor's thesis defence: Podnikatelský záměr - obchod s biopotravinami | Theses on a related topic
Faculty: STING ACADEMY
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Bachelor's thesis defence: Podnikatelský záměr - obchod s biopotravinami | Theses on a related topic
1028.
Ondra, Radek
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
1029.
Ondrášek, Pavel
Faculty: NEWTON University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Podnikatelský záměr na založení a provozování hotelu | Theses on a related topic
Faculty: NEWTON University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Podnikatelský záměr na založení a provozování hotelu | Theses on a related topic
1030.
Pachl, Daniel
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podnikatelský plán na založení obchodu s oblečením značky Danken | Theses on a related topic
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podnikatelský plán na založení obchodu s oblečením značky Danken | Theses on a related topic
1031.
Palas, Tomáš
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelské plánování | Theses on a related topic
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelské plánování | Theses on a related topic
1032.
Palasová, Nikol
Faculty: STING ACADEMY
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Financial Controlling
Faculty: STING ACADEMY
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Financial Controlling
1033.
Palčíková, Adéla
Faculty: NEWTON University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Podnikatelský záměr - založení eventové agentury | Theses on a related topic
Faculty: NEWTON University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Podnikatelský záměr - založení eventové agentury | Theses on a related topic
1034.
Panovčíková, Veronika maiden name: Loužecká
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: SWOT analýza firmy AB Facility a.s.a inovace vybraných subsystémů | Theses on a related topic
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: SWOT analýza firmy AB Facility a.s.a inovace vybraných subsystémů | Theses on a related topic
1035.
Papadopulos, Alexis maiden name: Papadopulos
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Ekonomika a zdaňování)
Master's thesis defence: Elektronické obchodování a zpracování účetních operací, jeho právní a organizační důsledky pro účetní jednotku | Theses on a related topic
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Ekonomika a zdaňování)
Master's thesis defence: Elektronické obchodování a zpracování účetních operací, jeho právní a organizační důsledky pro účetní jednotku | Theses on a related topic
1036.
Pápay, Peter
Faculty: STING ACADEMY
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Inovační procesy ve výrobním podniku | Theses on a related topic
Faculty: STING ACADEMY
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Inovační procesy ve výrobním podniku | Theses on a related topic
1037.
Pasikhov, Valerii
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Zhodnocení finanční situace podniku a návrh její optimalizace | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Zhodnocení finanční situace podniku a návrh její optimalizace | Theses on a related topic
1038.
Patchenskii, Aleksandr
Faculty: NEWTON University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
Faculty: NEWTON University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
1039.
Paukert, Jakub
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský záměr - založení fitness centra | Theses on a related topic
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský záměr - založení fitness centra | Theses on a related topic
1040.
Paukert, Jakub
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr - Next Level Arcade s.r.o. | Theses on a related topic
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr - Next Level Arcade s.r.o. | Theses on a related topic
1041.
Pavlát, Michal
Faculty: STING ACADEMY
Year: 2004, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Faculty: STING ACADEMY
Year: 2004, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
1042.
Pavlík, Igor
Faculty: STING ACADEMY
Year: 2005, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Podnikatelský záměr pro založení právnické osoby | Theses on a related topic
Faculty: STING ACADEMY
Year: 2005, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Podnikatelský záměr pro založení právnické osoby | Theses on a related topic
1043.
Pavlíková, Lucie
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
1044.
Pavliš, Radek
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
1045.
Pavlovičová, Veronika
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podnikateľský plán - Glamping | Theses on a related topic
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podnikateľský plán - Glamping | Theses on a related topic
1046.
Pavlovičová, Veronika
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský plán | Theses on a related topic
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský plán | Theses on a related topic
1047.
Pecina, Jiří
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
1048.
Pecková, Markéta
Faculty: STING ACADEMY
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Bachelor's thesis defence: Podnikatelský plán pro rozvoj firmy | Theses on a related topic
Faculty: STING ACADEMY
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Bachelor's thesis defence: Podnikatelský plán pro rozvoj firmy | Theses on a related topic
1049.
Pečinková, Lenka
Faculty: STING ACADEMY
Year: 2025, studies under way
Programme/field: Economics and management / Management SME (combination/specialization: studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Business plán | Theses on a related topic
Faculty: STING ACADEMY
Year: 2025, studies under way
Programme/field: Economics and management / Management SME (combination/specialization: studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Business plán | Theses on a related topic
1050.
Pěčonka, Zdeněk
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh marketingové strategie pro malý podnikatelský subjekt | Theses on a related topic
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh marketingové strategie pro malý podnikatelský subjekt | Theses on a related topic