Theses on a related topic (having the same keywords):

social media, user-generated content (ugc), consumer psychology, digital marketing, purchasing behavior, influencer marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Bašková, Markéta
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Evoluce tvůrčího marketingu v digitálním prostředí: od celebrit k UGC | Theses on a related topic Display description

2.
Gundová, Monika
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Návrh marketingovej komunikácie pre zvolený produkt | Theses on a related topic

3.
Krahulcová, Laura
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Vplyv influencer marketingu na nákupné správanie generácie Z | Theses on a related topic

4.
Krbaťová, Veronika
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Vplyv influencer marketingu na propagáciu spoločnosti | Theses on a related topic

5.
Lorencová, Rosálie
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Vliv influencer marketingu na nákupní chování spotřebitelů | Theses on a related topic

6.
Petříková, Simona
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Vliv influencerů na efektivitu marketingových kampaní | Theses on a related topic

7.
Pšádová, Sabina
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Vliv Influencer marketingu na nákupní rozhodování zákazníků | Theses on a related topic

8.
Říčař, Adam
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Vývoj online marketingu a jeho vliv na spotřebitelské chování | Theses on a related topic

9.
Smolíková, Natálie
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Využití influencer marketingu a uživatelsky generovaného obsahu v marketingové komunikaci značek zdravého životního stylu | Theses on a related topic

10.
Špacír, Filip
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: On-line marketing vybraného podniku | Theses on a related topic

11.
Zusková, Veronika
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Vliv digitálního marketingu na cestovatele generace Z při výběru destinace Jižní Korea | Theses on a related topic

12.
Adjei, Elena
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Využití influencer marketingu při propagaci značek ve fashion oblasti | Theses on a related topic

13.
Beňka, Boris Miloš
Faculty: NEWTON University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Návrh marketingového plánu fitness centra | Theses on a related topic

14.
Bilecová, Gordana
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Human Resource Management
Bachelor's thesis defence: Influencer Marketing: Etické aspekty, vliv na současnou společnost, strategie využití a dlouhodobé dopady | Theses on a related topic

15.
Bílková, Kateřina
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Aktuální marketingové trendy v komunikační strategii vybrané společnosti | Theses on a related topic

16.
Boháčová, Simona
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh strategie obsahu sociálních sítí pro kosmetické studio | Theses on a related topic

17.
Boňko, Tomáš
Faculty: NEWTON University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Influenceri na sociálnych sieťach a ich využitie v oblasti marketingu | Theses on a related topic

18.
Dohnalová, Jana
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Tvorba SFX značky a návrhu její komunikační strategie | Theses on a related topic

19.
Egorov, Pavel
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Influencer marketing a propagace v rámci sociálních sítí | Theses on a related topic

20.
Grygarová, Nella
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Tvorba online kampaně pro značku KitKat | Theses on a related topic

21.
Hálová, Nikol
Faculty: NEWTON University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management se zaměřením na psychologii
Bachelor's thesis defence: Influenceři na sociálních sítích a jejich využití v oblasti marketingu | Theses on a related topic

22.
Jandreska, Sara
Faculty: NEWTON University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Influenceři na socialních sítích a jejich využití v oblasti marketingu | Theses on a related topic

23.
Jandreska, Sara
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návod na efektivní influencer marketing | Theses on a related topic

24.
Kičmerová, Tereza
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Social media marketing | Theses on a related topic

25.
Koláříková, Nelly
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Vliv influencerů na spotřebitelské chování generace Z ve fashion sektoru | Theses on a related topic

26.
Krajíčková, Jitka
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Současné trendy marketingové komunikace aplikované na vybranou značku | Theses on a related topic

27.
Krejčí, Jakub
Faculty: Col. Hum.
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Management / International Management

28.
LE, Quoc Bao
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Influencer marketing | Theses on a related topic

29.
Matláková, Tamara
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Vplyv influencer marketingu na nákupné rozhodovanie generácie Z | Theses on a related topic

30.
Mihalová, Aneta
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Role sociálních sítí při tvorbě a budování módní značky | Theses on a related topic

31.
Muťková, Kateřina
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Marketingová strategie salonu PhiAngel | Theses on a related topic

32.
Petrenko, Vladimír
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingová strategie pro podnik In Need Second hand | Theses on a related topic

33.
Poláčková, Kristýna
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Fashion marketing - Efektivita a vliv influencerů v módním průmyslu | Theses on a related topic

34.
Rod, Sebastian
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Akvizice zákazníků v moderním prostředí | Theses on a related topic

35.
Růžičková, Nikola
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Optimalizace online marketingové komunikace | Theses on a related topic

36.
Říhová, Adéla
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Vliv TikToku na povědomí a preference značky Maybelline u generace Z v Evropě | Theses on a related topic

37.
Skulina, Jan
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: E-commerce strategie pro zlepšení konverze eshopu UtopianSeasons.com | Theses on a related topic

38.
Šimůnková, Daniela
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Vliv influencer marketingu na chování spotřebitele | Theses on a related topic

39.
Trčka, Jakub
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Využití sociálních sítí pro vstup na trh online second handu s pánskou elegantní módou pro značku Pánský šatník | Theses on a related topic

40.
Veselý, Ladislav
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Marketingové komunikace pro značku Reshiner | Theses on a related topic

41.
Vinterová, Adriana
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh optimalizace marketingové komunikace zvolené společnosti | Theses on a related topic

42.
Adenubi, Immanuel
Faculty: Col. Hum.
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Management / Marketing

43.
Antalová, Lea
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingová komunikácia hotelu a reštaurácie Passage na sociálnych sieťach | Theses on a related topic

44.
Avkovská, Lucie
Faculty: Col. Hum.
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Management / International Management

45.
Balašová, Markéta
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Spotřebitelské chování | Theses on a related topic

46.
Bálek, Karolína
Faculty: Col. Hum.
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Management / Marketing
Master's thesis defence: Využití on-line marketingu při budování firmy English Preschool and Primary School ABACUS | Theses on a related topic

47.
Bartoň, Lukáš
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Product Placement a jeho vliv na marketingovou komunikaci ve světě počítačových her, filmů a podobných médií | Theses on a related topic

48.
Bartošková, Eliška
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingová strategie svatební agentury We Agency v kontextu generace Z | Theses on a related topic

49.
Bauer, David
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikanie vo svete digitálnych médií a obsahu | Theses on a related topic

50.
Bělohradský, Tomáš
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic