Theses on a related topic (having the same keywords):

nakupni rozhodovani, brand awareness, mezigeneracni rozdily, pproduct placement, marketingova komunikace, spotrebitelske chovani, audiovizualni obsah, ceska televize

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Isakova, Sofia
Faculty: NEWTON University
Year: 2026, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Vplyv sociálnych sietí na nákupné rozhodnutia spotrebiteľov | Theses on a related topic Display description

2.
Ovilko, Valeriia
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Analýza spotřebitelského chování a preferencí při výběru kosmetiky péče o pleť: případová studie společnosti PROESTHETIC s.r.o. | Theses on a related topic

3.
Buslova, Hanna
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Spotřebitelské chování - beauty sektor | Theses on a related topic

4.
Hlaváčková, Jana
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Téma - Vliv emocí na zákazníka při volbě značky | Theses on a related topic

5.
Karná, Kateřina
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingová strategie značky Jacquemus a její vnímání mezi českými spotřebiteli | Theses on a related topic

6.
Kolowrat-Krakowská, Sophie Stephanie
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingová strategie pro zvýšení povědomí o rybích produktech na českém trhu | Theses on a related topic

7.
Koňaříková, Markéta
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Vliv storytellingu na budování vztahu ke značce u generace Z | Theses on a related topic

8.
Martinátová, Michaela
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Spotřebitelské chování v návaznosti na lokální módu | Theses on a related topic

9.
Nováčková, Jessica
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Budoucnost marketingu: Jak generace Alpha mění pravidla spotřebitelského chování | Theses on a related topic

10.
Novotná, Blanka
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Využití strachu z promeškání (FOMO) v marketingové komunikaci obchodu Ksisters a jeho vliv na nákupní rozhodování zákazníků | Theses on a related topic

11.
Novotná, Emma
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Vliv sociálních médií na spotřebitelské chování a jejich využití pro značku le šaty | Theses on a related topic

12.
Ristić, Dominik
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Analýza trendů a faktorů působícíh při tvorbě a budování značky Elysa | Theses on a related topic

13.
Savka, Valerija
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Public relations v procesu budování značky | Theses on a related topic

14.
Snížková, Eliška
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Vliv testování kosmetiky na zvířatech na spotřebitelské chování v beauty sektoru | Theses on a related topic

15.
Tvrdíková, Michaela
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh marketingové komunikace pro udržitelnou společnost NILA Living s.r.o. | Theses on a related topic

16.
Veselá, Natálie
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Vliv Influencer marketingu na rozhodovací proces spotřebitelů generace Z | Theses on a related topic

17.
Víšková, Tereza
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podpora prodeje značky Kästle a.s. | Theses on a related topic

18.
Ábelová, Sabína
Faculty: NEWTON University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Podnikatelský záměr - Založenie cestovnej kancelárie | Theses on a related topic

19.
Abrahámková, Lucie
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro absolventy VOŠ)
Bachelor's thesis defence: Marketingová strategie cukrářství Kokoo made, s. r. o. | Theses on a related topic

20.
Andrieieva, Veronika
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Budování značky cestovního ruchu | Theses on a related topic

21.
Avkovská, Lucie
Faculty: NEWTON University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Marketingová strategie společnosti Notino při vstupu na vybraný zahraniční trh | Theses on a related topic

22.
Balašová, Markéta
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Spotřebitelské chování | Theses on a related topic

23.
Baránková, Lucie
Faculty: Col. Hum.
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Management / Marketing
Master's thesis defence: Marketingová komunikace společnosti Ecomail.cz | Theses on a related topic

24.
Bartíková, Nikola
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingová komunikace na sociálních sítích značky Folly | Theses on a related topic

25.
Bartlová, Jitka
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Využití marketingu pro zvýšení konkurenceschopnosti firmy | Theses on a related topic

26.
Bartoň, Lukáš
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Product Placement a jeho vliv na marketingovou komunikaci ve světě počítačových her, filmů a podobných médií | Theses on a related topic

27.
Bašková, Anna
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh marketingové komunikace slow fashion značky v kontextu udržitelnosti a nadměrné spotřeby | Theses on a related topic

28.
Bauer, David
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikanie vo svete digitálnych médií a obsahu | Theses on a related topic

29.
Berka, Marek
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Síťový marketing pro firmu Amway | Theses on a related topic

30.
Bílá, Nikola
Faculty: NEWTON University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management se zaměřením na psychologii
Bachelor's thesis defence: Role veletrhů pro strojírenskou firmu v budoucnosti | Theses on a related topic

31.
Bílková, Kateřina
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Aktuální marketingové trendy v komunikační strategii vybrané společnosti | Theses on a related topic

32.
Bínová, Dominika
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Online marketing jezdecké školy Pony Park s.r.o | Theses on a related topic

33.
Bisaha, Ondřej
Faculty: STING ACADEMY
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Ekonomika a zdaňování)
Master's thesis defence: Využití marketingových nástrojů ke zvyšování hospodářských výsledků | Theses on a related topic

34.
Bistřický, David
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Tvorba strategie marketingové kampaně sportovního klubu | Theses on a related topic

35.
Blahoňovský, Pavel
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Zvyšování konkurenceschopnosti podniku prostřednictvím inovace marketingového mixu | Theses on a related topic

36.
Blahová, Gabriela
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Propagační strategie společnosti FenStar s.r.o. | Theses on a related topic

37.
Blažková, Tereza maiden name: Vurbsová
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Tvorba komunikačního plánu pro vybranou společnost | Theses on a related topic

38.
Bohumínský, Jakub
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketing na sociálních sítích se zaměřením na cyklistický tým - The Ineos Grenadiers | Theses on a related topic

39.
Brožinová, Sabina
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Brand management knihokavárny | Theses on a related topic

40.
Buchar, Jiří
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Trendy marketingové komunikace a jejich využití ve společnosti Europlast Morava, s.r.o. | Theses on a related topic

41.
Bui, Ngoc Quynh Trang
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Budování osobní značky v oblasti prodlužování nehtů a řas | Theses on a related topic

42.
Bulička, Libor
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Systém CRM v malém podniku | Theses on a related topic

43.
Bulička, Libor
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Marketingový výzkum spokojenosti zákazníků v malé organizaci | Theses on a related topic

44.
Bureš, Josef
Faculty: STING ACADEMY
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Chování spotřebitele na konkrétním trhu | Theses on a related topic

45.
Cabajová, Jana
Faculty: STING ACADEMY
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Chování spotřebitele na konkrétním trhu | Theses on a related topic

46.
Caltová, Sára
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Tvorba komunikační strategie pro humanitární a rozvojovou organizaci ADRA | Theses on a related topic

47.
Ciple, Daniel
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Spotřebitelské chování v módě: rozhodování a rozdíly mezi online a offline nákupy | Theses on a related topic

48.
Cuison, Arianna Laura
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketing Communication Trends | Theses on a related topic

49.
Čermáková, Pavla
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingová komunikace produktu EduPlán pro Education.cz | Theses on a related topic

50.
Čermáková, Pavla
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh marketingová strategie pro vstup firmy Education.cz na B2B trh | Theses on a related topic