Theses on a related topic (having the same keywords):

marketingovy mix, competitive, marketing theory, customer value, konkurenceschopnost, swot analyza, teorie marketingu, bcg matice, marketing mix, konkurence, pest analyza, hodnota pro zakaznika, competition, bcg matrix, swot analysis, pest analysis, konkurencni strategie, segmentace trhu, competitive strategy, market segmentation

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1001.
Kulatá, Markéta
Faculty: Col. Hum.
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Management / Human Resource Management

1002.
Kupka, Jakub
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Marketingová strategie vybraného podniku | Theses on a related topic

1003.
Kurotová, Nina
Faculty: NEWTON University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Problematika porušování pravidel hospodářské soutěže | Theses on a related topic

1004.
Kurotová, Nina
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Efektivita hospodářské soutěže v oblasti telekomunikačních služeb | Theses on a related topic

1005.
Kuthan, Tomáš
Faculty: STING ACADEMY
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and management of small and medium-sized enterprises (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Návrh marketingového mixu a doporučení pro konkrétní instituci | Theses on a related topic

1006.
Kutnohorský, Jakub
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Systém CRM ve společnosti Hotel International Brno | Theses on a related topic

1007.
Kutruc, Daniel
Faculty: NEWTON University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Podnikateľský zámer - založenie podniku na čistenie zemiakov do reštaurácií | Theses on a related topic

1008.
Kvasňovský, Petr
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh podnikové strategie společnosti | Theses on a related topic

1009.
Labajová, Františka
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro absolventy VOŠ)
Bachelor's thesis defence: Informační systém pro podporu řízení v malých a středních firmách | Theses on a related topic

1010.
Lanová, Natálie
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský plán pro obor "Health & Fitness" | Theses on a related topic

1011.
Lazárek, Martin
Faculty: STING ACADEMY
Year: 2004, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation

1012.
Le, Dinh Phuc
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr | Theses on a related topic

1013.
Lederer, Petr
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management

1014.
Legátová, Jitka maiden name: Ševčíková
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Využití marketingových nástrojů ve společnosti NATIS s.r.o. | Theses on a related topic

1015.
Lejska, Martin
Faculty: STING ACADEMY
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Vytvoření systému strategického managementu pro konkrétní malý, resp. střední podnik | Theses on a related topic

1016.
Lepka, Martin
Faculty: STING ACADEMY
Year: 2004, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms

1017.
Lesniaková, Marcela maiden name: Nováčková
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Analýza firmy a inovace vybraných subsystémů | Theses on a related topic

1018.
Lidajová, Markéta
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management

1019.
Liška, Richard
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Inovační management a jeho implementace ve společnosti Česká pošta | Theses on a related topic

1020.
Lišková, Beata
Faculty: STING ACADEMY
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Využití marketingu pro zvýšení obratu firmy Eurofire, s. r. o. | Theses on a related topic

1021.
Lišková, Beata
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Podnikatelský plán | Theses on a related topic

1022.
Lišková, Eva maiden name: Pecůchová
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management

1023.
Ljorosová, Kristina
Faculty: STING ACADEMY
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Přístup k využití marketingu ve firmě Xantipa Agency, s. r. o. | Theses on a related topic

1024.
Louda, Jiří
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Strategie rozvoje firmy | Theses on a related topic

1025.
Louda, Jiří
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Návrhy na zavedení motivačního systému ve firmě Sonepar Česká republika, s.r.o. | Theses on a related topic

1026.
Loudínová, Elena
Faculty: STING ACADEMY
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation

1027.
Loudínová, Hana
Faculty: STING ACADEMY
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation

1028.
Loup, Miroslav
Faculty: STING ACADEMY
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms

1029.
Ludvíková, Kristýna
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Rozvojová strategie fitness centra | Theses on a related topic

1030.
Machalová, Hana
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Aplikace marketingového řízení v podniku a jeho vylepšení | Theses on a related topic

1031.
Makovičková, Denisa
Faculty: STING ACADEMY
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and management of small and medium-sized enterprises (combination/specialization: Studium pro absolventy VOŠ)
Bachelor's thesis defence: Klastry jako forma spolupráce MSP v Jihomoravském kraji | Theses on a related topic

1032.
Malíková, Martina
Faculty: STING ACADEMY
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Lidský kapitál a jeho vliv na konkurenceschopnost vybraného podniku | Theses on a related topic

1033.
Malochová, Leona maiden name: Pfefferová
Faculty: STING ACADEMY
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms

1034.
Marková, Aneta maiden name: Marková
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Zavádění nového výrobku na trh | Theses on a related topic

1035.
Marková, Daniela
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation (combination/specialization: Studium pro absolventy VOŠ)

1036.
Martinek, David
Faculty: STING ACADEMY
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Návrh změny marketingového mixu společnosti Potrusil s.r.o. | Theses on a related topic

1037.
Martinů, Filip
Faculty: STING ACADEMY
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Návrh marketingové strategie společnosti Hortinfos | Theses on a related topic

1038.
Maťátková, Michaela
Faculty: STING ACADEMY
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Využití moderních metod marketingu ve zvyšování zisku malých a středních firem | Theses on a related topic

1039.
Matušinec, Pavel
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms

1040.
Maxová, Barbora
Faculty: STING ACADEMY
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Návrh marketingové strategie konkrétní instituce | Theses on a related topic

1041.
Měřínská, Monika
Faculty: STING ACADEMY
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Další rozvoj a zvýšení konkurenceschopnosti společnosti ARKYS, s.r.o. za pomocí dotací z EU | Theses on a related topic

1042.
Michalisková, Lucie
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Analýza podniku a inovace vybraných subsystémů | Theses on a related topic

1043.
Mikušová, Hana
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Efektvita vzdělávacích programů a jejich vliv na motivaci a efektivitu zaměstnanců | Theses on a related topic

1044.
Miltová, Tereza
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Marketingová strategie podniku | Theses on a related topic

1045.
Mitkin, Evelyn
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingový plán pro společnost Max Fitness | Theses on a related topic

1046.
Moravec, Jaroslav maiden name: Moravec
Faculty: STING ACADEMY
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Efektivní marketing v době hospodářské krize | Theses on a related topic

1047.
Mutňanská, Hana maiden name: Kinclová
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Možnosti rozvoje malého podniku | Theses on a related topic

1048.
Myrončuk, Miroslav
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr | Theses on a related topic

1049.
Navrátil, Vlastimil
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Spolupráce a síťování malých a středních podniků | Theses on a related topic

1050.
Navrátil, Vlastimil
Faculty: STING ACADEMY
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Sdružování podniků a internacionalizace podnikových činností | Theses on a related topic