Theses on a related topic (having the same keywords):
marketingova strategie, market analysis, marketing strategy, swot analyza, online marketing, yoggies s.r.o., analyza trhu, swot analysisKeywords ordered alphabetically | Keywords ordered by occurrence rate
1201.
Sedláček, Vlastimil
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr | Theses on a related topic
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr | Theses on a related topic
1202.
Sedmera, Lukáš
Faculty: NEWTON University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Typy a nová využití online a guerilla marketingu | Theses on a related topic
Faculty: NEWTON University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Typy a nová využití online a guerilla marketingu | Theses on a related topic
1203.
Sejtková, Žanet
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Analýza aktuálních marketingových strategií a možnosti posílení vybrané značky na domácím trhu | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Analýza aktuálních marketingových strategií a možnosti posílení vybrané značky na domácím trhu | Theses on a related topic
1204.
Schneiderová, Kateřina
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Vliv stylu vedení na motivaci a pracovní spokojenost zaměstnanců | Theses on a related topic
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Vliv stylu vedení na motivaci a pracovní spokojenost zaměstnanců | Theses on a related topic
1205.
Sigetová, Terézia
Faculty: NEWTON University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Tvorba obsahové strategie značky | Theses on a related topic
Faculty: NEWTON University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Tvorba obsahové strategie značky | Theses on a related topic
1206.
Silovská, Martina
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
1207.
Singhová, Michelle
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Expanze vybraného podniku na zahraniční trh | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Expanze vybraného podniku na zahraniční trh | Theses on a related topic
1208.
Skaláková, Andrea
Faculty: STING ACADEMY
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Business Finance / Managerial Accounting and Controlling
Bachelor's thesis defence: Návrh podnikatelského záměru pro založení secondhandového podniku v Brně | Theses on a related topic
Faculty: STING ACADEMY
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Business Finance / Managerial Accounting and Controlling
Bachelor's thesis defence: Návrh podnikatelského záměru pro založení secondhandového podniku v Brně | Theses on a related topic
1209.
Skočovský, Pavel
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
1210.
Sládek, Jakub
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Optimalizaci marketingové komunikace pro firmu Florida Rabbit Properties | Theses on a related topic
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Optimalizaci marketingové komunikace pro firmu Florida Rabbit Properties | Theses on a related topic
1211.
Slepánek, Michal
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Marketingový mix společnosti | Theses on a related topic
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Marketingový mix společnosti | Theses on a related topic
1212.
Slezák, Michal
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
1213.
Slezáková, Lucia
Faculty: NEWTON University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Online marketing - súčasný trend marketingu a jeho význam pre spoločenskú socializáciu | Theses on a related topic
Faculty: NEWTON University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Online marketing - súčasný trend marketingu a jeho význam pre spoločenskú socializáciu | Theses on a related topic
1214.
Slobodníková, Eva
Faculty: STING ACADEMY
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Bachelor's thesis defence: Specifika marketigu neziskové organizace | Theses on a related topic
Faculty: STING ACADEMY
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Bachelor's thesis defence: Specifika marketigu neziskové organizace | Theses on a related topic
1215.
Sokolová, Dominika
Faculty: NEWTON University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Instagramová strategie pro Backstage Agency | Theses on a related topic
Faculty: NEWTON University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Instagramová strategie pro Backstage Agency | Theses on a related topic
1216.
Součková, Jitka maiden name: Daníčková
Faculty: STING ACADEMY
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Marketingová strategie pro zavedení nové řady krbových vložek na evropský trh | Theses on a related topic
Faculty: STING ACADEMY
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Marketingová strategie pro zavedení nové řady krbových vložek na evropský trh | Theses on a related topic
1217.
Spurný, Jaroslav
Faculty: STING ACADEMY
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Návrh konkurenční strategie Penzionu Křelov | Theses on a related topic
Faculty: STING ACADEMY
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Návrh konkurenční strategie Penzionu Křelov | Theses on a related topic
1218.
Srogoňová, Alica
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Social media marketing vo vybranej spoločnosti | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Social media marketing vo vybranej spoločnosti | Theses on a related topic
1219.
Staňková, Dana maiden name: Průšová
Faculty: STING ACADEMY
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Faculty: STING ACADEMY
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
1220.
Stejskalová, Lenka
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
1221.
Straka, Lukáš Andrej
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Dlhodobý strategický plán pre cestovnú kanceláriu FutbalTour | Theses on a related topic
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Dlhodobý strategický plán pre cestovnú kanceláriu FutbalTour | Theses on a related topic
1222.
Stránská, Barbora
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Analýza podniku a inovace vybraných subsystémů | Theses on a related topic
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Analýza podniku a inovace vybraných subsystémů | Theses on a related topic
1223.
Stránská, Barbora
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Moderní metody řízení jakosti ve zdravotnickém zařízení | Theses on a related topic
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Moderní metody řízení jakosti ve zdravotnickém zařízení | Theses on a related topic
1224.
Struhařík, Janis
Faculty: STING ACADEMY
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Podnikatelský záměr | Theses on a related topic
Faculty: STING ACADEMY
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Podnikatelský záměr | Theses on a related topic
1225.
Studený, Luboš
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Využití marketingu pro zvýšení konkurenceschopnosti podniku | Theses on a related topic
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Využití marketingu pro zvýšení konkurenceschopnosti podniku | Theses on a related topic
1226.
Suchá, Kristýna
Faculty: Col. Hum.
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Management / Marketing
Faculty: Col. Hum.
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Management / Marketing
1227.
Suchánek, Jozef
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Human Resource Management
Bachelor's thesis defence: Osobnostný rozvoj a psychická odolnosť manažérov: teoretické koncepty a praktické aplikácie | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Human Resource Management
Bachelor's thesis defence: Osobnostný rozvoj a psychická odolnosť manažérov: teoretické koncepty a praktické aplikácie | Theses on a related topic
1228.
Svádová, Barbora
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr | Theses on a related topic
1229.
Svoboda, Ladislav
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Možnosti rozvoje malého podniku | Theses on a related topic
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Možnosti rozvoje malého podniku | Theses on a related topic
1230.
Svoboda, Otakar
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
1231.
Svobodová, Natálie
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh strategického plánu stavební firmy | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh strategického plánu stavební firmy | Theses on a related topic
1232.
Sysel, Vojtěch
Faculty: NEWTON University
Year: 2026, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr – Audiovizuální produkční firma | Theses on a related topic
Faculty: NEWTON University
Year: 2026, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr – Audiovizuální produkční firma | Theses on a related topic
1233.
Šádek, Štěpan
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingová strategie pro tvorbu luxusního image značky | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingová strategie pro tvorbu luxusního image značky | Theses on a related topic
1234.
Šálek, Jakub
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
1235.
Šáriczká, Veronika
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr | Theses on a related topic
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr | Theses on a related topic
1236.
Šauer, Ondřej
Faculty: STING ACADEMY
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and management / Management SME (combination/specialization: studium pro absolventy VOŠ)
Bachelor's thesis defence: SWOT analýza vybrané organizace | Theses on a related topic
Faculty: STING ACADEMY
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and management / Management SME (combination/specialization: studium pro absolventy VOŠ)
Bachelor's thesis defence: SWOT analýza vybrané organizace | Theses on a related topic
1237.
Šefčík, Jáchym
Faculty: STING ACADEMY
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Business Finance / Managerial Accounting and Controlling
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
Faculty: STING ACADEMY
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Business Finance / Managerial Accounting and Controlling
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic
1238.
Šenkeříková, Dana maiden name: Kantorová
Faculty: STING ACADEMY
Year: 2005, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Bachelor's thesis defence: Zavedení nového výrobku na trh z pohledu malé firmy | Theses on a related topic
Faculty: STING ACADEMY
Year: 2005, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Bachelor's thesis defence: Zavedení nového výrobku na trh z pohledu malé firmy | Theses on a related topic
1239.
Šenkýř, Jan
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
1240.
Šibravová, Dana
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
1241.
Šikl, Richard
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh a zhodnocení investičního záměru vybraného podnikatelského subjektu | Theses on a related topic
Faculty: NEWTON University
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh a zhodnocení investičního záměru vybraného podnikatelského subjektu | Theses on a related topic
1242.
Šimún, Ján
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh marketingovej komunikácie pre podnikateľský subjekt | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh marketingovej komunikácie pre podnikateľský subjekt | Theses on a related topic
1243.
Šinálová, Kateřina
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro absolventy VOŠ)
Bachelor's thesis defence: Marketingový mix společnosti | Theses on a related topic
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro absolventy VOŠ)
Bachelor's thesis defence: Marketingový mix společnosti | Theses on a related topic
1244.
Škorpíková, Olga maiden name: Dokulilová
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Analýza strategického systému managementu CK America Tours | Theses on a related topic
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Analýza strategického systému managementu CK America Tours | Theses on a related topic
1245.
Šles, Jakub
Faculty: STING ACADEMY
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Ekonomické aspekty založení minipivovaru | Theses on a related topic
Faculty: STING ACADEMY
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Ekonomické aspekty založení minipivovaru | Theses on a related topic
1246.
Šnobl, Ondřej
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský plán konkrétní společnosti | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský plán konkrétní společnosti | Theses on a related topic
1247.
Špacír, Filip
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: On-line marketing vybraného podniku | Theses on a related topic
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: On-line marketing vybraného podniku | Theses on a related topic
1248.
Šplíchalová, Tereza
Faculty: STING ACADEMY
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and management / Management SME (combination/specialization: studium pro absolventy VOŠ)
Bachelor's thesis defence: Strategická analýza vybraného podniku | Theses on a related topic
Faculty: STING ACADEMY
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and management / Management SME (combination/specialization: studium pro absolventy VOŠ)
Bachelor's thesis defence: Strategická analýza vybraného podniku | Theses on a related topic
1249.
Šťastná, Nikola
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Marketingový plán pro vybraný podnik | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Marketingový plán pro vybraný podnik | Theses on a related topic
1250.
Šťastný, Dominik
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: On-line marketing vybraného podniku/značky | Theses on a related topic
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: On-line marketing vybraného podniku/značky | Theses on a related topic