Theses on a related topic (having the same keywords):
prispevky, social networks, social marketing, komunikace, socialni site, obsahovy marketing, post, content marketing, communicationKeywords ordered alphabetically | Keywords ordered by occurrence rate
301.
Karafa, Michaela maiden name: Chomová
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh online komunikačnej stratégie pre začínajúcu značku | Theses on a related topic
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh online komunikačnej stratégie pre začínajúcu značku | Theses on a related topic
302.
Kasalová, Valerie
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Human Resource Management
Bachelor's thesis defence: Analýza sociálním médií a jejich využití jako marketingový nástroj pro firmu Kubikum | Theses on a related topic
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Human Resource Management
Bachelor's thesis defence: Analýza sociálním médií a jejich využití jako marketingový nástroj pro firmu Kubikum | Theses on a related topic
303.
Kaššayová, Natálie
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Trendy marketingové komunikace zaměřené na cestovní kancelář | Theses on a related topic
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Trendy marketingové komunikace zaměřené na cestovní kancelář | Theses on a related topic
304.
Kavan, Jonáš
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Trendy a procesy v managementu lidských zdrojů | Theses on a related topic
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Trendy a procesy v managementu lidských zdrojů | Theses on a related topic
305.
Kepáková, Tereza
Faculty: STING ACADEMY
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Bachelor's thesis defence: Komunikace v krizovém řízení podniku | Theses on a related topic
Faculty: STING ACADEMY
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Bachelor's thesis defence: Komunikace v krizovém řízení podniku | Theses on a related topic
306.
Kičmerová, Tereza
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Social media marketing | Theses on a related topic
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Social media marketing | Theses on a related topic
307.
Klepetková, Kamila
Faculty: NEWTON University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management se zaměřením na psychologii
Bachelor's thesis defence: Vliv sociálních sítí na mládež | Theses on a related topic
Faculty: NEWTON University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management se zaměřením na psychologii
Bachelor's thesis defence: Vliv sociálních sítí na mládež | Theses on a related topic
308.
Klevetová, Ludmila maiden name: Adlerová
Faculty: STING ACADEMY
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and management of small and medium-sized enterprises (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Využití marketingu pro zvýšení konkurenceschopnosti firmy | Theses on a related topic
Faculty: STING ACADEMY
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and management of small and medium-sized enterprises (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Využití marketingu pro zvýšení konkurenceschopnosti firmy | Theses on a related topic
309.
Klimošová, Tina
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Marketingová strategie pro vybraný hokejový podcast | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Marketingová strategie pro vybraný hokejový podcast | Theses on a related topic
310.
Klímová, Barbora
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Influencer marketing | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Influencer marketing | Theses on a related topic
311.
Kocourková, Jana
Faculty: STING ACADEMY
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and management / Management SME (combination/specialization: studium pro absolventy VOŠ)
Bachelor's thesis defence: Návrh marketingové strategie s využitím nástrojů online marketingu | Theses on a related topic
Faculty: STING ACADEMY
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and management / Management SME (combination/specialization: studium pro absolventy VOŠ)
Bachelor's thesis defence: Návrh marketingové strategie s využitím nástrojů online marketingu | Theses on a related topic
312.
Kollár, Filip
Faculty: NEWTON University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Principy excelentní služby - budování vztahu se zákazníkem | Theses on a related topic
Faculty: NEWTON University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Principy excelentní služby - budování vztahu se zákazníkem | Theses on a related topic
313.
Kopecká, Jaroslava
Faculty: NEWTON University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management se zaměřením na psychologii
Bachelor's thesis defence: Vyjednávání jako způsob řešení krizových situací | Theses on a related topic
Faculty: NEWTON University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management se zaměřením na psychologii
Bachelor's thesis defence: Vyjednávání jako způsob řešení krizových situací | Theses on a related topic
314.
Kraslová, Lenka
Faculty: STING ACADEMY
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Faculty: STING ACADEMY
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
315.
Kreclová, Markéta
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Marketingová komunikace firmy Kafe na rohu Zlín | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Marketingová komunikace firmy Kafe na rohu Zlín | Theses on a related topic
316.
Krejčí, Jakub
Faculty: Col. Hum.
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Management / International Management
Faculty: Col. Hum.
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Management / International Management
317.
Kuželová, Vendula
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh online marketingové strategie taneční školy InDance | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh online marketingové strategie taneční školy InDance | Theses on a related topic
318.
Ladická, Renáta
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Návrh komunikační kampaně vybrané společnosti | Theses on a related topic
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Návrh komunikační kampaně vybrané společnosti | Theses on a related topic
319.
Lanžhotský, Ondřej
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Influencer marketing TikToku a Instagramu | Theses on a related topic
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Influencer marketing TikToku a Instagramu | Theses on a related topic
320.
Le, Hoang Anh
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Online marketingová strategie pro Rio Mare | Theses on a related topic
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Online marketingová strategie pro Rio Mare | Theses on a related topic
321.
LE, Quoc Bao
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Influencer marketing | Theses on a related topic
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Influencer marketing | Theses on a related topic
322.
Lissi, Denisa
Faculty: NEWTON University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Influenceři na socialních sítích a jejich využití v oblasti marketingu | Theses on a related topic
Faculty: NEWTON University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Influenceři na socialních sítích a jejich využití v oblasti marketingu | Theses on a related topic
323.
Liška, Jakub
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Dezinformace jako zboží v 21. století | Theses on a related topic
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Dezinformace jako zboží v 21. století | Theses on a related topic
324.
Loudínová, Hana
Faculty: STING ACADEMY
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
Faculty: STING ACADEMY
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation
325.
Lukašíková, Barbora
Faculty: Col. Hum.
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Management / Human Resource Management
Faculty: Col. Hum.
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Management / Human Resource Management
326.
Macášková, Monika
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
327.
Malíček, Michal
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh rozvojovo - vzdelávacieho kurzu v konkrétnej spoločnosti | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh rozvojovo - vzdelávacieho kurzu v konkrétnej spoločnosti | Theses on a related topic
328.
Marková, Kateřina
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingový plán pro společnost Jemča a.s. | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingový plán pro společnost Jemča a.s. | Theses on a related topic
329.
Mařák, Vilém
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Využití marketingu v oblasti vzdělávání | Theses on a related topic
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Využití marketingu v oblasti vzdělávání | Theses on a related topic
330.
Mašková, Dominika
Faculty: NEWTON University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management se zaměřením na psychologii
Bachelor's thesis defence: Logo komunikace | Theses on a related topic
Faculty: NEWTON University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management se zaměřením na psychologii
Bachelor's thesis defence: Logo komunikace | Theses on a related topic
331.
Matulová, Jana
Faculty: STING ACADEMY
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and management of small and medium-sized enterprises (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Využití marketingu pro zvýšení konkurenceschopnosti firmy | Theses on a related topic
Faculty: STING ACADEMY
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and management of small and medium-sized enterprises (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Využití marketingu pro zvýšení konkurenceschopnosti firmy | Theses on a related topic
332.
Melíšek, Martin
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Digitální marketing jako klíčový nástroj pro rozvoj podnikání | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Digitální marketing jako klíčový nástroj pro rozvoj podnikání | Theses on a related topic
333.
Mihalová, Aneta
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Role sociálních sítí při tvorbě a budování módní značky | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Role sociálních sítí při tvorbě a budování módní značky | Theses on a related topic
334.
Mitkin, Evelyn
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingový plán pro společnost Max Fitness | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingový plán pro společnost Max Fitness | Theses on a related topic
335.
Mlíkovský, Filip
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Retence zaměstnanců a budování pozitivních pracovních vztahů | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Retence zaměstnanců a budování pozitivních pracovních vztahů | Theses on a related topic
336.
Morong, Erik
Faculty: NEWTON University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Návrh a realizace marketingové kampaně pro libovolnou politickou stranu | Theses on a related topic
Faculty: NEWTON University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Návrh a realizace marketingové kampaně pro libovolnou politickou stranu | Theses on a related topic
337.
Müller, Jan
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Human Resource Management
Bachelor's thesis defence: Návrh marketingové strategie pro budování obchodní značky ve finančním poradenství | Theses on a related topic
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Human Resource Management
Bachelor's thesis defence: Návrh marketingové strategie pro budování obchodní značky ve finančním poradenství | Theses on a related topic
338.
Müller, Tomáš
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Využití sociálních sítí pro budování značky a zvýšení prodeje | Theses on a related topic
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Využití sociálních sítí pro budování značky a zvýšení prodeje | Theses on a related topic
339.
Nedoma, Robin Joshua
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Střet a spolupráce generací v managementu | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Střet a spolupráce generací v managementu | Theses on a related topic
340.
Němcová, Nicole
Faculty: Col. Hum.
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Management / Human Resource Management
Faculty: Col. Hum.
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Management / Human Resource Management
341.
Němeček, Petr
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Budování značky Jabra | Theses on a related topic
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Budování značky Jabra | Theses on a related topic
342.
Neubauerová, Nikola
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Vliv inovativní a konzervativní firemní kultury na angažovanost zaměstnanců | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Vliv inovativní a konzervativní firemní kultury na angažovanost zaměstnanců | Theses on a related topic
343.
Neuman, Zdeněk
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Návrh marketingové strategie sdružení TREMEDIAS | Theses on a related topic
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Návrh marketingové strategie sdružení TREMEDIAS | Theses on a related topic
344.
Nguyen, Quang Dai
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingová strategie s využitím umělé inteligence pro společnost NStyle | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Marketingová strategie s využitím umělé inteligence pro společnost NStyle | Theses on a related topic
345.
NGUYEN, Tra My
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podnikatelský plán nehtového salónu | Theses on a related topic
Faculty: NEWTON University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podnikatelský plán nehtového salónu | Theses on a related topic
346.
Nguyen, Viet Linh
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Projektové řízení ve firmě Eusoft s.r.o. | Theses on a related topic
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Projektové řízení ve firmě Eusoft s.r.o. | Theses on a related topic
347.
Nováčková, Jessica
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Nové trendy marketingové komunikace v on-line prostředí | Theses on a related topic
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Nové trendy marketingové komunikace v on-line prostředí | Theses on a related topic
348.
Ondřichová, Anna
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh marketingové komunikace pro zvolený podnikatelský subjekt | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh marketingové komunikace pro zvolený podnikatelský subjekt | Theses on a related topic
349.
Padělková, Pavlína
Faculty: STING ACADEMY
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Faculty: STING ACADEMY
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
350.
Pavlík, Mikuláš
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Využití AI k analýze trendů pro optimalizaci komunikační strategie v marketingu sociálních sítí | Theses on a related topic
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Využití AI k analýze trendů pro optimalizaci komunikační strategie v marketingu sociálních sítí | Theses on a related topic