Theses on a related topic (having the same keywords):

znalost znacky, brand building, communication strategy, positioning, komunikacni strategie, qualitative research, identita, znacka, kvalitativni vyzkum, spotrebitel, brand meaning, brand engagement, marketing, budovani znacky, prvky znacky, customer, hodnota znacky, brand identity, brand value, communication, brand elements

Keywords ordered alphabetically | Keywords ordered by occurrence rate

651.
Kubová, Alžběta
Faculty: STING ACADEMY
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and management of small and medium-sized enterprises (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Využití marketingu pro zvýšení konkurenceschopnosti firmy | Theses on a related topic Display description

652.
Kubrychtová, Karolína
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský plán pro rozvoj módní značky Twelve Eleven | Theses on a related topic

653.
Kučerová, Leona
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Marketingový plán restaurace a hotelu Buchlovice | Theses on a related topic

654.
Kudlička, Radek
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic

655.
Kudlová, Simona maiden name: Kočková
Faculty: STING ACADEMY
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Ekonomika a zdaňování)
Master's thesis defence: Ochrana spotřebitele proti nekalé soutěži | Theses on a related topic

656.
Kulikova, Ksenia
Faculty: NEWTON University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Public relations v činnosti vinařství Salabka | Theses on a related topic

657.
Kumar, Martin
Faculty: STING ACADEMY
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and management of small and medium-sized enterprises (combination/specialization: Studium pro uchazeče ze střední školy)
Bachelor's thesis defence: Využití marketingu pro zvýšení konkurenceschopnosti firmy | Theses on a related topic

658.
Kunay, Tom
Faculty: NEWTON University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management se zaměřením na psychologii
Bachelor's thesis defence: Podnikání v oboru street-food festivalů | Theses on a related topic

659.
Kupczaková, Kristýna
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Vliv fast fashion řetězců na nákupní rozhodování Generace Z | Theses on a related topic

660.
Kupka, Jakub
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Marketingová strategie vybraného podniku | Theses on a related topic

661.
Kutnohorský, Jakub
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Systém CRM ve společnosti Hotel International Brno | Theses on a related topic

662.
Kutová, Zdeňka
Faculty: STING ACADEMY
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro absolventy VOŠ)
Bachelor's thesis defence: Daňová problematika developerského projektu realizovaného v Litomyšli | Theses on a related topic

663.
Kuželová, Vendula
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh online marketingové strategie taneční školy InDance | Theses on a related topic

664.
Kvasilová, Viktorie
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský plán | Theses on a related topic

665.
Kvíčerová, Kateřina
Faculty: NEWTON University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Obsahový marketing pro společnost BeWooden | Theses on a related topic

666.
Kysučanová, Lucie
Faculty: NEWTON University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Podnikatelský záměr - rekonstrukce a pronájem nemovitosti | Theses on a related topic

667.
Kytka, Marek
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Návrh marketingovej stratégie podnikateľského subjektu | Theses on a related topic

668.
Ladická, Renáta
Faculty: STING ACADEMY
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management (combination/specialization: Management malých a středních firem)
Master's thesis defence: Návrh komunikační kampaně vybrané společnosti | Theses on a related topic

669.
Lakomý, Alexandr
Faculty: NEWTON University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Marketingový plán vybraného podniku | Theses on a related topic

670.
Lašáková, Simona
Faculty: Col. Hum.
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Management / Marketing

671.
Látal, Filip
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh marketingové strategie Formule 1 | Theses on a related topic

672.
Lauschová, Karolína
Faculty: NEWTON University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Návrh marketingového mixu | Theses on a related topic

673.
Lavičková, Iva
Faculty: STING ACADEMY
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms (combination/specialization: Studium pro absolventy VOŠ)
Bachelor's thesis defence: Marketingová strategie společnosti Designfoods, s.r.o. | Theses on a related topic

674.
Lazárek, Martin
Faculty: STING ACADEMY
Year: 2004, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation

675.
Le, Dinh Phuc
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Podnikatelský záměr | Theses on a related topic

676.
Le, Hoang Anh
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Online marketingová strategie pro Rio Mare | Theses on a related topic

677.
Le, Lam
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Fashion marketing - ekologie jako trend | Theses on a related topic

678.
Ledererová, Judita
Faculty: NEWTON University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Rozvoj obchodních aktivit podniku | Theses on a related topic

679.
Legeza, Martin
Faculty: NEWTON University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Prodejní strategie kuchařky How to Find the Joy of Cooking | Theses on a related topic

680.
Lejdar, Jan
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Marketingový plán pro Čokoládovna Janek | Theses on a related topic

681.
Lejsková, Michaela
Faculty: NEWTON University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Global Business and Management
Bachelor's thesis defence: Business Plan of B&B Commercial Activity s.r.o. | Theses on a related topic

682.
Lendiel, Anton
Faculty: NEWTON University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Global Business and Management
Bachelor's thesis defence: Influence of emotions while selecting the brand / Vliv emocí na zákazníka při volbě značky | Theses on a related topic

683.
Lespuchová, Petra
Faculty: STING ACADEMY
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Využití marketingu pro zvýšení konkurenceschopnosti firmy | Theses on a related topic

684.
Létalová, Vendula
Faculty: Col. Hum.
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Management / Human Resource Management

685.
Lexmannová, Kateřina
Faculty: NEWTON University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Návrh marketingové komunikace festivalu Janáček Brno | Theses on a related topic

686.
Lexmannová, Kateřina
Faculty: Col. Hum.
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Management / Marketing

687.
Linhartová, Táňa
Faculty: NEWTON University
Year: 2025, studies under way
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Event marketing jako nástroj budování značky | Theses on a related topic

688.
Lissi, Denisa
Faculty: NEWTON University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Globální podnikání a management
Bachelor's thesis defence: Influenceři na socialních sítích a jejich využití v oblasti marketingu | Theses on a related topic

689.
Lišková, Beata
Faculty: STING ACADEMY
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms
Bachelor's thesis defence: Využití marketingu pro zvýšení obratu firmy Eurofire, s. r. o. | Theses on a related topic

690.
Litera, Martin
Faculty: STING ACADEMY
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Financial Controlling
Bachelor's thesis defence: Návrh marketingové podpory prodeje | Theses on a related topic

691.
Ljorosová, Kristina
Faculty: STING ACADEMY
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Přístup k využití marketingu ve firmě Xantipa Agency, s. r. o. | Theses on a related topic

692.
Loebe, Karolína
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Návrh marketingové komunikace pro značku Koutný na trhu pánské módy | Theses on a related topic

693.
Lochmanová, Lenka
Faculty: NEWTON University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic

694.
Lorenzová, Renata
Faculty: STING ACADEMY
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Postavení malé a střední firmy na trhu po vstupu ČR do EU | Theses on a related topic

695.
Lorincová, Kristína
Faculty: NEWTON University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Human Resource Management
Bachelor's thesis defence: Strategie zvyšování pracovní motivace zaměstnanců v malém podniku: role interní komunikace a individuálního přístupu k řízení lidský zdrojů | Theses on a related topic

696.
Loudínová, Hana
Faculty: STING ACADEMY
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management

697.
Loudínová, Hana
Faculty: STING ACADEMY
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Taxation

698.
Ludvík, Ivo
Faculty: STING ACADEMY
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Organization and Management of small and medium sized firms

699.
Ludvík, Jan
Faculty: STING ACADEMY
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Economy and Management
Master's thesis defence: Optimalizace PR (příp. marketingových) aktivit konkrétní firmy | Theses on a related topic

700.
Lukas, Ondřej
Faculty: STING ACADEMY
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and management / Management SME (combination/specialization: studium pro absolventy VOŠ)
Bachelor's thesis defence: Návrh marketingového mixu a doporučení pro konkrétní instituci | Theses on a related topic