| JAKUBÍKOVÁ, Dagmar. Strategický marketing. Praha: Grada Publishing, a. s., 2008, 272 pp. ISBN 978-80-247-2690-8. |
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| Basic information | |
|---|---|
| Original name | Strategický marketing |
| Name in Czech | Strategický marketing |
| Authors | JAKUBÍKOVÁ, Dagmar. |
| Edition | Praha, 272 pp. 2008. |
| Publisher | Grada Publishing, a. s. |
| Other information | |
|---|---|
| Type of outcome | Book on a specialized topic |
| Confidentiality degree | is not subject to a state or trade secret |
| ISBN | 978-80-247-2690-8 |
| Changed by | Changed by: Ing. Iva Hovadová, učo 5071. Changed: 10/5/2009 10:27. |
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