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@book{475857,
author = {SOLOMON, M. R.},
edition = {12},
howpublished = {tištěná verze "print"},
isbn = {978-0-13-412993-8},
publisher = {Upper Saddle River: Pearson/Prentice Hall},
title = {Consumer behavior : buying, having, and being},
year = {2016}
}
TY - BOOK
ID - 475857
AU - SOLOMON, M. R.
PY - 2016
TI - Consumer behavior : buying, having, and being
PB - Upper Saddle River: Pearson/Prentice Hall
SN - 9780134129938
ER -
SOLOMON, M. R. \textit{Consumer behavior : buying, having, and being}. 12. vyd. Upper Saddle River: Pearson/Prentice Hall, 2016, 624 s. ISBN~978-0-13-412993-8.
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